Anyone looking at creating a blog will undoubtedly have heard of WordPress being touted as the best CMS for bloggers around – something that happens for one reason, namely that it is! Don’t just take my word for it though; take a look at the reasons below that would be included in even the most [...]
SEO is not an exact art, although it is ruled by the exact algorithm that Google have produced. The fact that this algorithm is not known by anyone outside an inner circle of Google employees though means that we merely have to use our own judgment when trying to ascertain what exactly Google wants to [...]
Ahhh SEO – my friend and my enemy at the same time. You make my site appear highly and therefore generate me traffic, but at the same time you make me rip my hair out, both in frustration and with boredom. What is even worse than doing SEO on a site though is doing SEO [...]
Social networks; love them or loath them, they are an absolutely integral part of any internet marketing strategy and those that gain the benefits of social media marketing would swear that they are the most important part of any strategy. For most though, the plethora of different social networking sites just causes them to turn [...]
When looking to get the maximum benefits of social media marketing, there is one site that you simply can’t afford to ignore – Twitter. While Facebook might have more users and a substantially higher profile, Twitter has taken on the role of the premiere method for companies both large and small to advertise and stay [...]
For the first time ever Matt Cutts, Google’s head of the Web spam team, has declared to the world that the search engine giant does not see SEO as spam – something that will be hugely welcome news to most people in the industry. The video below shows Cutts making this welcome revelation in [...]
For a long time now it has been obvious that the balance of power in social networking has been shifting, with Facebook coming under an increased amount of pressure from Google+ and Twitter. Many people have simply chosen to ignore this fact; they have chosen to pin their hopes on the fact that Facebook will [...]
So, Halloween is upon us again and, as always, reports emanating from some of the best respected analysts are showing that the search term “Halloween” is trending like crazy across the different search engines. This means that soon internet marketers will be setting up their sites and refining their internet marketing strategy, hoping to cash [...]
Anyone looking at creating a blog will undoubtedly have heard of WordPress being touted as the best CMS for bloggers around – something that happens for one reason, namely that it is! Don’t just take my word for it though; take a look at the reasons below that would be included in even the most [...]
Blogs encompass a huge amount of different things – they give information, generate interest and provide an outlet for peoples’ creative sides. Whatever a blog is being used for though, one rule always remains constant: the higher the standard of writing, the better – and more popular – the blog is going to be.
Blogging is an art and as such there is absolutely no way for anyone to create a hard and fast guide to exactly what a blog should be like. After all, if everyone followed the same “Introduction to Blogging 101” course, then the internet would be a pretty boring place!
Pay per Click advertising – more commonly referred to as PPC – is an exceedingly good way to drive traffic to a website and therefore increase the amount of profit the site makes, the amount of emails that it collects and also to enhance a site’s rankings within Google’s results for specific searches. Many people [...]
Anyone who has ever tried to create their own PPC ad campaign will know that one of the hardest tasks is to write copy that sells. The copy under a PPC ad might only be a few words long, but in that space you have to include the reasons and incentives why anyone might want [...]
Whether you are new to internet marketing or have been around the subject for years, one of the terms that you will have heard above all others is PPC – or Pay Per Click for those with an aversion to acronyms. Essentially it is a form of advertising that targets the behavior of a user, [...]
Using YouTube marketing to create a viral video is the aim of nearly every business promoting their brand through this medium. A viral video is effectively a video that spreads like wildfire over the internet, with word of mouth and recommendations fueling the rise in popularity. Even the top brands in the world use YouTube marketing [...]
We all love to watch a good video online, whether it is the latest viral creation, yet another funny cat related video or anything in between. Internet marketers have started to work out recently that utilizing YouTube is a fantastic way to promote themselves and have flocked to the site en masse, all eager to [...]
Having a robust internet marketing strategy is without doubt one of the most important things to think about when trying to increase the awareness of your brand or website. One of the most forgotten aspects to this strategy though is video marketing, which can create a massive impact on the way that your site or [...]
SEO is not an exact art, although it is ruled by the exact algorithm that Google have produced. The fact that this algorithm is not known by anyone outside an inner circle of Google employees though means that we merely have to use our own judgment when trying to ascertain what exactly Google wants to [...]
Ahhh SEO – my friend and my enemy at the same time. You make my site appear highly and therefore generate me traffic, but at the same time you make me rip my hair out, both in frustration and with boredom. What is even worse than doing SEO on a site though is doing SEO [...]
Mozilla Firefox is one of the most popular browsers in the world and, for those involved in search engine optimization, it is without doubt the number one choice. This is because the browser is open source and therefore anyone can create an add-on for it – something that has led to a huge number of [...]
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